Shape Games Partners With SunBet For South African Expansion

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Shape Games, an award-winning B2B provider to the iGaming industry, has entered a partnership with SunBet, a leading South African online gaming operator and a vertical of the Sun International Group to mark a significant milestone for the partners’ expansion in South Africa.

SunBet, a part of the regulated online betting market in South Africa, is reportedly completely committed to delivering content offering highly customized gaming experience. The company closed the partnership deal with Shape Games to integrate the provider’s state-of-the-art front end for apps to improve the player experience.

Personalized Technical Solutions:

Shape Games has recently been acquired by Kambi for its stunning technological accomplishments in the domain of online and land-based sports wagering facilities topped up with technological solutions. These will be now widely available for South African players and will come with a personalized feel to make the required difference in the country’s regulated online market.

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In addition, it is the acquisition from Kambi that is bringing SunBet in a direct collaboration with Shape Games as Kambi has been a long-time partner of  SunBet. At the same time, SunBet will benefit from the long-time collaboration to secure a quick and easy expansion in South Africa with Shape Games as the quality assurance asset required for such a step.

Premier Betting Experience:

Indeed, the Shape Games’s portfolio of diversified and front end solutions are tailored to meet various requirements of the players visiting SunBet’s  premier online betting platform offering a secure and enjoyable betting experience in the regulated and secure online and mobile wagering environment.

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Simon Gregory, CEO of SunBet, reportedly said: “The customer experience has been at the forefront of SunBet which has been one of the driving factors of our recent growth. By partnering with Shape Games our goal is to enhance our customer’s gaming experience by delivering a native app for our Android and Apple users that is best in class, and will deliver a phenomenal, personalised user experience which will make our users love every moment at SunBet.”

Morten Tonnesen, CCO at Shape Games, said: “Collaboration with SunBet marks a significant milestone, as we join forces to deliver a highly personalized gaming experience to South African players. It’s not only our first client in Africa but also a significant win for us, as we bring another valued client of Kambi on board. We are proud that SunBet has entrusted us with the task of bringing best-in-class, native app experience for both Android and iOS users.”

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